Tuesday, 17 December 2013

In The Studio - Modelling Portfolio with Beauty and Lingerie.

A modelling portfolio for Natalia including lifestyle beauty, lingerie and some 'alternative-fashion' twists. We started in with some completely natural shots in the beautiful soft lemon coloured dress Natalia arrived in. I loved her freckles, dark skin, hair and eyes and wanted to make sure we had Natalia as Natalia before we really started-in on our shoot. Other than some lovely portraits shots, there was an added bonus to this approach as it helped Natalia overcome any nervousness she had been feeling about having her picture taken.

I then began with a clean high-key lifestyle beauty shot with simple styling; classic white singlet top and cut-off denim shorts. Next with a few adjustments to the hair and make-up was the white lingerie and then onto our final outfit; smokey eyes, darker lips,  a little black dress and an 'Alt-Fashion' look and feel. The whole including hair and make-up by Cynthia taking around four hours in all for this Getting Started - Modelling Portfolio Package; resulting in a beautiful abundance of great shots.

Natural portrait of Natalia before shooting her modelling portfolio. Photo by Kent Johnson.

Modelling portfolio Headshot/Portrait,  Girl with tattoo, hoop earrings and wild hair. Photo by Kent Johnson.

Natural portrait of Natalia before shooting her modelling portfolio, shot 2. Photo by Kent Johnson.

Beauty shot, white singlet and cut-off shorts - Studio Modelling portfolio shoot by Kent Johnson.

Beauty mid-shot, white singlet and cut-off shorts - Studio Modelling portfolio shoot by Kent Johnson.

Black and White Lingerie, Studio Modelling portfolio shoot by Kent Johnson.

White lingerie against the wall - Studio Modelling portfolio shoot by Kent Johnson.

Seated white lingerie shot - Studio Modelling portfolio shoot by Kent Johnson.

Dramatic black and white alternative-fashion mid shot, Studio Modelling portfolio shoot by Kent Johnson.

Dramatic little black dress shot - Studio Modelling portfolio shoot by Kent Johnson.

Dramatic alternative-fashion mid shot, Studio Modelling portfolio shoot by Kent Johnson.

Tight headshot, Sydney Studio Modelling portfolio shoot by Kent Johnson.

Hair and Make-Up by Maria Cynthia MUA
Photography by Kent Johnson - Sydney 0344 796 863 kent@artcommunication.com.au

Call or email me to book your shoot today.

Tuesday, 12 November 2013

Ajilee Bridal Gowns Advertising Launch - Bride To Be..

Last week saw the launch of the new Ajilee Bridal Gowns via a full page advertisement in the November to January 2014 issue of Bride To Be magazine. I had photographed three gowns for designer Melissa Carmichael to select from for the advertisment (I had also photographed her fashion design graduation range a little way back). For her new Ajilee label our model Hannah McDougall from Chic Management with  beautiful H&MU by Kaori. I shot the wedding dresses in more of a 'classic editorial' manner using blended lighting sources to deliver an 'evening glow' in the studio and radiance to the model and  gowns. Here is one of our first selections from the dress choosen for the full page ad in Bride To Be along with the final selection and the edit for the advertisement which is in a lighter less saturated and more natural colour version.

Ajilee Bridal Gowns Advertising Launch in Bride to Be Magazine - Saturated colour version - alternative image. Photography by Kent Johnson.


Ajilee Bridal Gowns Advertising Launch in Bride to Be Magazine - Saturated colour version. Photography by Kent Johnson.

Ajilee Bridal Gowns Advertising Launch in Bride to Be Magazine - Final image. Photography by Kent Johnson.

Please call or email me to discuss photographing your next fashion range or advertisement.

Kent Johnson - Sydney Australia - 0433 796 863 - kent@artcommunication.com.au

Tuesday, 29 October 2013

Hayley - Professional Modelling Portfolio Updated.

It's always lovely to be asked to produce new pictures for a working model. I have photographed Hayley on a number of commercial fashion jobs and on an editorial submission. Great to get back in the studio producing a more mature image for Hayley. We did 3 'slash' 4 looks on the shoot,  a little bit Annie Hall in the business shirt and tie; a little bit sexy in the one piece black swimsuit. Fab girl out on the town in sheer top and washed-out jeans and a couple of black and white images in a cool lingerie style.

Thanks Hayley, it's always great working with you.

Hayley Wilson in black one-piece swimsuit, Platform Models, model portfolio photography by Kent Johnson.

Hayley Wilson, Platform Models, Green Eyes Red Hair, Annie Hall Style Headshot, Men's shirt and tie by Kent Johnson.

Hayley Wilson in black one-piece swimsuit seated, model portfolio photography by Kent Johnson.

Hayley Wilson in sheer black top and washed-out jeans, Platform Models, model portfolio photography by Kent Johnson.

Hayley Wilson in black one-piece swimsuit midshot smiling, model portfolio photography by Kent Johnson.

Lingerie, Hayley in bra and necklace, sepia picture - Modelling portfolio by Kent Johnson.

Beauty shot, Hayley Wilson in sheer black top and washed-out jeans, Platform Models, model portfolio photography by Kent Johnson.

Lingerie, Hayley in bra and necklace, arms crossed, sepia picture - Modelling portfolio by Kent Johnson.

Full length, Hayley Wilson in sheer black top and washed-out jeans, Platform Models, model portfolio photography by Kent Johnson.

Call or email Kent to book your portfolio shoot today.
Kent Johnson, Sydney Australia 0433 796 863.

Friday, 18 October 2013

Salvonista Magazine - Street Fashion, Fashion Story..

Back in late July this year I had the pleasure of blending my location fashion photography skills with the look-and-feel of my "Street Fashion Sydney" style blog on a magazine shoot for the Salvos clothing stores. The commission came my way via a colleagues recommendation (thank you Sandra)  to evocatif agency who handle the marketing for the Salvos Stores. The plan was quite simple; shoot 6 or so Op Shop / Vintage Fashion inspired looks in a Street Fashion style. The client cast the talent for the shoot while I recommend a location in Sydney's inner city suburb of Redfern which could provide us with enough variety and street style coolness within a block and a half. In line with the 'street style' of shooting our talent did their own grooming and hair and make-up allowing us to keep a natural look to the shoot.

Adrian, RM Williams belt, Hugo Boss jacket - Salvonista Magazine - Street Fashion, Fashion Story

Iv'e added in a few of the alternative shots from the day to keep things fresh; as always we had a good selection of strong 'hero' shots to choose from. The whole assignment was shot on the Fujifilm X-Pro1 using the fabulous Fujinon 35 & 60mm lenses in natural light.

Salvonista Magazine Editorial photos- Street Fashion, Fashion Spread
Amanda, Polly Princess shirt, Salvonista Magazine - Street Fashion, Fashion Story
Salvonista Magazine - Street Fashion, Fashion Story
Rob, Marcs Jacket, Salvonista Magazine - Street Fashion, Fashion Story.

Hannah, Dotti jeans and top, Salvonista Magazine - Street Fashion, Fashion Story
Hendy, Stelly clothing dress, vest by Paper Heart, Salvonista Magazine - Street Fashion, Fashion Story
Shantelle, Dress by Bec and Bridge, boots by Basque, Salvonista Magazine - Street Fashion, Fashion Spread
Ian, T-shirt by Hugo Boss, Jacket by Black River, Salvonista Magazine - Street Fashion, Fashion Story

Thanks to Ashley and Gareth from evocatif;
Our wonderful talent on the day and my assistant Bob Newman and of course Sandra for recommending my photography services.

And lastly thanks to the woman in the red top who walked into my 'shadow picture' that I stopped to take at the end of the day for helping make this shot one of my most popular shots online ever! A perfect end to a perfect day.
Shadow Walk Redfern, Fujifilm X-Pro1 - XF35mmF1.4 R Photo by Kent Johnson.

Kent Johnson,
Sydney, Australia.

0433 796 863

Saturday, 27 July 2013

Vintage Style Dresses and Hats - Beautifully Feminine Studio Fashion Photography.

I love vintage fashion just as I love the classic old black and white movies with their great style and elegance. And when I am looking at clothing on web-sites, I not-only like to see great well-crafted shots of the clothing, I like the pictures to be beautiful too; the kind of picture that does not just show the clothing, but also contains some of the energy and philosophy of the fashion label as well! Admittedly that level of information in a picture is usually the role of the branding and advertising shots; but with everyones look book on-line these days it is absolutely essential to keep the label's branding message strong; after all, on the internet there is no such thing as "just a look book"!

On this shoot we went with two different backgrounds to promote different aspects of the beautifully feminine 40's 50's inspired fashion range, the shots were to be used for both the web-shop and brand promotion. I think we successfully captured the vibrancy and vintage feel of the label while showing the clothes very well indeed.

Vintage fashion, paisley dress photographed against a distressed brick wall in the studio - studio fashion photography

Vintage fashion, black dress and cloche hat -mid shot of red haired model - photographed against a distressed brick wall in the studio - studio fashion photography

Yellow dress with bold floral pattern, red shoes, full length shot with model - Vintage Fashion - Studio White Background -

Blue-Green paisley dress with vee neckline mid shot with model - Vintage Fashion - Studio White Background -

Vintage Fashion - beige cotton dress with red jacket and Beret photographed against a distressed brick wall in the studio - studio fashion photography

Brown pin stripe pants, lace collar dove print blouse, mid shot - photographed against a distressed brick wall in the studio - studio fashion photography

Blue print dress, soft felt hat in red, full length shot in profile - Vintage Fashion - Studio White Background -

Models laughing on-set, vintage fashion photoshoot by Kent Johnson Sydney Australia.


Blue wrap style 40's dress with white bird pattern , full length shot - Vintage Fashion - Studio White Background -

Green satin jacket and blouse worn with a black beret with black satin bow, tight shot of model - Vintage Fashion

White Red and Navy Blue 40's style dress worn with soft two tone felt hat photographed full length and in profile against a distressed brick wall in the studio - studio fashion photography

Strong and feminine branding shot of model in chocolate brown patterned 40's style blouse, mid shot - photographed against a distressed brick wall in the studio - studio fashion photography

One of the things I love about this sort of photo shoot is that it allows me to work with all my camera and studio lighting skills and my directing skills, bringing out the best from the models and the garments along with the right feeling for the fashion range; with the added benefit of next to no post processing or retouching required. As online selling continues to become more and more competitive, the style, quality and impact of the the pictures becomes more important then ever before.

More Vintage Fashion shots here..


Kent Johnson
0433 796 863
Sydney Australia.
Website Facebook | Twitter | Street Fashion Sydney

Tuesday, 9 July 2013

Harlette Swim - Launches in Paris - Photographed in Sydney..

Its great to be part of a new range launch; this time it's Harlette Swim from the International Harlette Lingerie label for whom I have been shooting for for a little over a year. It's also nice to be shooting swimwear again and to be doing it in the studio where I often say is where swimwear should always be shot!  Well maybe not always but it is perfect for the very stylish Harlette SWIM range, very time effective; and the client and I are really happy with the results. Here are the first images from the new range, just released for the Paris launch; all photographed and retouched by myself including the flat lay which shows the details of this range extremely well. Hope you like the shots too - many more are on their way..

Blond model in one piece leopard print swimsuit with cobalt blue mesh side panel, white background studio shot with two poodles, photographed by Kent Johnson.

Harlette invitation to Mode City Paris - photographed by Kent Johnson.

Flatlay shot of one piece swimsuit photographed by Kent Johnson.
Sailor salute - Harlette SWIM leopard print with cobalt blue mesh panels and bikini shorts, photographed by Kent Johnson.

Sailor Salute - Harlette SWIM leopard print bikini with cobalt blue mesh panels, photographed by Kent Johnson.

Promotional flyer - Harlette SWIM leopard print with cobalt blue mesh panels and bikini shorts, photographed by Kent Johnson.

Flat lay of Harlette SWIM leopard print with cobalt blue mesh panels and bikini shorts, photographed by Kent Johnson.

Harlette SWIM, leopard print bikini and one piece swimsuits, two models with poodles;  photographed in the studio by Kent Johnson.

Harlette SWIM leopard print bikini with cobalt blue mesh panels, photographed by Kent Johnson.
 It was also great working with two models again and the interesting dynamics you get from the interplay between them; not to mention working with the Harlette mascot of two 'model' Poodles as well! The fabulous black bikini below is a bit of a sneak peek from the new range, of what is yet to come - stay tuned!
The black bejewelled, Soho Savoy Bikini by Harlette SWIM, photographed by Kent Johnson.
Models - Bella and Ariana.
H&MU by Rafal Gaweda

Kent Johnson
0433 796 863
Sydney Australia.
Website Facebook | Twitter | Street Fashion Sydney